I help small and medium businesses hand their repetitive work to AI. Most often that starts with an AI voice agent that answers every call, then grows into lead follow-up, admin automation and outbound sales. I've already set up AI voice calling automations for businesses in Sydney, and I now work with businesses across Melbourne and Australia.
How I got here
I studied Computer Science at BITS Pilani in Dubai, then went straight into business development across Saudi Arabia, Singapore and Malaysia. In 2022 I founded my first tech company, WEAF TECH, delivering software projects in the UAE and Saudi Arabia.
I moved to Sydney in 2023, where I worked in field sales, became a top performer with an individual sales record above A$100K, and completed a Master of Management at Macquarie Business School at the same time.
In 2025 I started WEAF AI and began building AI voice calling automations for Sydney businesses. The same year I moved into enterprise software sales across Australia and New Zealand, working with banks, insurers, universities and government. That work shows me every week the gap between automation that pays for itself and automation that only looks good in a demo.
Today I'm based in Point Cook in Melbourne's west. I also mentor founders through the Macquarie University Mentor Program, where my one standing question is: what moved forward since last time?
How I work
- Start small and prove it. One automation that saves real hours beats a big AI strategy deck.
- Plain English. You don't need to be technical. I translate how your business runs into what to build.
- Fixed prices. After the session you get a written plan and a fixed quote. No surprise invoices.
- You own it. Everything I build is yours.
Work with me: book a 60-minute AI strategy session for $50. It comes off any build. Book a session or connect on LinkedIn.